WorkSamsung

Galaxy Wearable 3D OOH

Samsung Galaxy — 3D OOH Campaign

Type
3D OOH
Category
Brand & Campaign
Role
Creative Direction, Visual Development, 3D Motion Design

Overview

대형 코너 디스플레이를 위해 개발한 Samsung Galaxy 3D OOH 캠페인입니다. 공간 구성과 제품의 움직임 연출, 아나모픽 원근 표현을 통해 Galaxy 기기가 화면의 물리적 경계를 넘어 확장됩니다.

Piccadilly — On-site Film

0:00 / 0:00

COEX — 3D OOH Film

0:00 / 0:00

Final Frames

8 frames

Galaxy Buds2 Pro case inside the 3D display box
Galaxy Buds2 Pro earbuds and tips floating apart
Galaxy Watch5 models in a row inside the display
A Galaxy Watch5 face pushing out of the screen
The watch face filling the corner display
Close-up of the Galaxy Z Flip4 cover screen
Galaxy Z Flip4 tilted inside the display box
Galaxy Z Flip4, Watch5 and Buds2 Pro together

Project Info

Client
Samsung
Agency
Rabbit Walks
Subject
Galaxy Buds2 Pro, Galaxy Watch5, Galaxy Z Flip4
Responsibilities
Creative Direction, Concept Development, Visual Development, Layout & Composition, 3D Motion Design, Animation, Lighting, Rendering, Compositing
Tools
Cinema 4D, After Effects
Year
2022

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